Yili quality

Yili quality

  • High Quality Raw Milk

    In 2015, Yili had more than 2400 self-constructive, under-constructive and co-operative pastures in total. Among the overall supply of raw milk source, large-scale and concentrated-breeding pastures contributed 100% of the total milk,ranking first in Chinese dairy industry field.

  • International Quality Control Standard

    Yili and SGS, LRQA and Intertek reached a strategic cooperation, continuously updated Yili global quality and safety management system, to further enhance the ability Yili food quality and safety risk control.

  • Quality Control System

    In November 2015, according to the new trend of global health food industry, Yili upgraded its strategy of quality management to the strategy of “Leading Quality 3210”, which focuses on the highest quality around the world.

Northeast Milk Source Belt
Northwest Milk Source Belt
Inner Mongolia Milk Source Belt
North China Milk Source Belt
East China Milk Source Belt
Mid and South China Milk Source Belt
Yili's global industrial chain

Jointly developed by Yili Group and Baidu, Yili’s global industrial chain is a visualized global solution, highlighting the transparent quality of Yili’s dairy products from all dimensions and throughout the whole industrial chain. With the state-of-the-art Internet technologies, it restores the whole industrial chain online, integrates all platforms, visualizes every link in the industrial chain, and enables consumers to witness the transparent quality of Yili’s products in an all-dimension manner without the limits of time and space.

 more
已有 37660737 人参与见证伊利品质
Consumers'experience of Yili's global industrial chain

Online consumers’ experience

This program consists of two parts, namely Yili’s online panoramic global industrial chain featuring intelligent interaction, and the offline visits to factories with the help of upgraded technology. As for the online presentation and interaction, Baidu Encyclopedia’s featured panoramic technology will be used so as to take the panorama of Yili’s classic global industrial chains such as liquid milk, powdered milk and dairy farms, and then the unmanned aerial vehicle technology will be adopted to maximally spread the openness of Yili brand to present a comprehensive and transparent, intelligent and interactive as well panoramic online global industrial chain. In addition, the two sides will bring about amazing AR experiences: when a consumer takes a photo of Yili pure milk package, he will immediately activate the AR experience function and guided by Baidu Robot “Duer”, have a close look at every link in Yili’s global industrial chain. If the consumer wants to find more, he can have free vocal communication with “Duer” by clicking to enter the man-machine interactive page.

 

 

 

Offline consumers’ experience

Yili will take a deeper integration of Baidu’s intelligent hardware such as “smart glasses” and “air box” into its global industrial chain, so as to help consumers complete his thorough visit to Yili’s green industrial chain. More important, such hardware will be able to perform the intelligent analysis and distribution of big data. It is learned that the two sides will continue to be engaged in the mining and studying of the big data to learn about consumers’ needs, innovate and develop products and services that more meet consumers’ demands, and realize the intelligence upgrading of Yili’s industrial chain.

Consumers'experience of Yili's global industrial chain

Online consumers’ experience

This program consists of two parts, namely Yili’s online panoramic global industrial chain featuring intelligent interaction, and the offline visits to factories with the help of upgraded technology. As for the online presentation and interaction, Baidu Encyclopedia’s featured panoramic technology will be used so as to take the panorama of Yili’s classic global industrial chains such as liquid milk, powdered milk and dairy farms, and then the unmanned aerial vehicle technology will be adopted to maximally spread the openness of Yili brand to present a comprehensive and transparent, intelligent and interactive as well panoramic online global industrial chain. In addition, the two sides will bring about amazing AR experiences: when a consumer takes a photo of Yili pure milk package, he will immediately activate the AR experience function and guided by Baidu Robot “Duer”, have a close look at every link in Yili’s global industrial chain. If the consumer wants to find more, he can have free vocal communication with “Duer” by clicking to enter the man-machine interactive page.

 

 

 

Offline consumers’ experience

Yili will take a deeper integration of Baidu’s intelligent hardware such as “smart glasses” and “air box” into its global industrial chain, so as to help consumers complete his thorough visit to Yili’s green industrial chain. More important, such hardware will be able to perform the intelligent analysis and distribution of big data. It is learned that the two sides will continue to be engaged in the mining and studying of the big data to learn about consumers’ needs, innovate and develop products and services that more meet consumers’ demands, and realize the intelligence upgrading of Yili’s industrial chain.

more up
Dimensions of Yili's global industrial chain

Technologies
   Yili's global industrial chain will completely present Yili's real production systems such as the production environment and production scene in a plant or on a dairy farm online by using digital technologies (VR technology, three-dimensional graph and image technologies, computer networking technology, three-dimensional display system, interactive entertainment technology and special visual effect technology). The program will able to display texts and objects in an all-round, immersive and interactive manner by using high technologies including network, geographical information, VR, data warehouse.

Objects

Yili's global industrial chain closely combines the traditional production procedures in plants with online activities to build a bridge for the communication and exchange of information that is necessary for production plants, turn boring data into attractive models, so as to fully present the functions of a real plant. This program will no longer be limited to the existing plants or dairy farms, but will be classified into two types in terms of applications: firstly, a not-yet-built real building contains material and non-material parts; the already-built plants and dairy farms. At present, the online food education will be enabled with the help of Internet and networking technology. In the future, the digital plants and dairy farms will be used in a larger scope with the help of Internet of Things technology.


Contents

Yili's global industrial chain stores all-round virtual information about relevant devices. Since the information can be accumulated in the dimensions of time and space, the program is the file recording the service life of specific production equipment, the three-dimensional picture presenting every detail of a production device, the virtual reflection of production scenes, and the collective presentation of products of different types by intelligent means.

Forms

Yili's global industrial chain stores the digital information about plants, including texts, graphs, images, videos, audios and three-dimensional models. Such data can be independent from the equipment and exist separately.

Dimensions of Yili's global industrial chain

Technologies
   Yili's global industrial chain will completely present Yili's real production systems such as the production environment and production scene in a plant or on a dairy farm online by using digital technologies (VR technology, three-dimensional graph and image technologies, computer networking technology, three-dimensional display system, interactive entertainment technology and special visual effect technology). The program will able to display texts and objects in an all-round, immersive and interactive manner by using high technologies including network, geographical information, VR, data warehouse.

Objects

Yili's global industrial chain closely combines the traditional production procedures in plants with online activities to build a bridge for the communication and exchange of information that is necessary for production plants, turn boring data into attractive models, so as to fully present the functions of a real plant. This program will no longer be limited to the existing plants or dairy farms, but will be classified into two types in terms of applications: firstly, a not-yet-built real building contains material and non-material parts; the already-built plants and dairy farms. At present, the online food education will be enabled with the help of Internet and networking technology. In the future, the digital plants and dairy farms will be used in a larger scope with the help of Internet of Things technology.


Contents

Yili's global industrial chain stores all-round virtual information about relevant devices. Since the information can be accumulated in the dimensions of time and space, the program is the file recording the service life of specific production equipment, the three-dimensional picture presenting every detail of a production device, the virtual reflection of production scenes, and the collective presentation of products of different types by intelligent means.

Forms

Yili's global industrial chain stores the digital information about plants, including texts, graphs, images, videos, audios and three-dimensional models. Such data can be independent from the equipment and exist separately.

more up
Internet + dairy business layout

Yili is a pioneer to create the new development models and business forms featuring "Internet + dairy business" by fully using Internet technologies in its production, quality assurance, channel and marketing links. To be more specific, Yili uses the Internet thoughts and technologies to monitor the quality of the entire industrial chain; to conduct analysis of factors by means of big data, pre-identify the key risk points; to create online ecological circle on the basis of the Internet thoughts to enable free communication with consumers; to have crossover cooperation with Internet enterprises, so as to form a closed loop of “online + offline” food safety management and control. These measures are “all round, pre-determined, communicable and open”.

more up
Yili Prairie Milk Culture Museum

Situated in HohhotYili Milk City Scientific and Technological Demonstration Park, the Yili Prairie Milk Culture Museum is a theme museum that highlights the development of milk culture of nomadic people in the northern part of China. It fills the blank in the milk culture of the “Milk City”–Hohhot, and it is the first one in China and the whole world. The museum, with an exhibition area of 5,000 square meters, showcases a great number of valuable cultural relics that could reflect the milk food culture of the nomadic people in the northern part of China and derivative cultures. It is a professional exhibition center for domestic and foreign tourists to know the development history of the nomadic people and the prairie milk culture and the milestones and achievements of Yili Group.

 more